Description:
Minimum Requirements:A degree in Engineering (preferably Metallurgical or Chemical), supplemented by a Commercial or Marketing qualification. 8+ years marketing experience in a metallurgical, business-to-business, global environment, with a strong background in commodity markets. Extensive knowledge and experience in international trade and global market dynamics. Own Vehicle and Valid Drivers Licence. Valid Passport.
Roles and Responsibilities:
Strategic Alignment
Contributes to the development of the companys business strategy and five-year plan as part of the executive management team. Develops and executes a marketing strategy aligned with the business objectives to drive revenue growth and profitability. Formulates and implements a five-year marketing plan to achieve strategic marketing goals. Marketing and Brand Management
Establishes a pricing strategy based on supply and demand dynamics, production costs, and customer value-in-use, ensuring profitable margins. Defines product specifications in collaboration with production teams to meet market requirements. Ensures the provision of technical support to customers for enhanced product application and satisfaction. Conducts market segmentation and competitor analysis to forecast product demand and adjust strategies accordingly. Continuously monitors global market positioning, assessing the long-term sustainability of key accounts in response to evolving distribution and market conditions. Drives brand awareness and market presence through: Targeted advertising and campaigns in industry publications. Regular updates to the company website. Participation in international conferences and exhibitions. Hosting and sponsoring industry symposia and customer conferences. Sales and Distribution
Monitors sales performance, ensuring that sales targets are met through pricing, volume management, and distribution cost control. Negotiates supply contracts with key customers, defining pricing structures, contract duration, and legal terms to safeguard company interests. Oversees global product distribution by: Managing negotiations with shipping lines, agencies, and logistics providers. Identifying and managing sales agents in international markets to expand reach and strengthen customer relationships. Collects and analyses customer feedback through visits, surveys, and website interactions to drive continuous improvement. People Management
Ensures staff are adequately trained and skilled, enabling them to perform at optimal levels. Fosters a positive working environment that enhances staff morale a
11 Feb 2025;
from:
gumtree.co.za