Where

Marketing Manager

Executive Placements
Johannesburg Full-day Full-time

Description:

Requirements:
  • Bachelor's degree in Marketing (NQF 7) or equivalent
  • Operations Induction
  • Safety Management Systems and Company Systems
  • Operations and Finance
  • 3 Years experience in Business-to-business marketing
  • 1 Year experience in the logistics or airfreight industry
  • Proven experience in digital marketing, lead generation, and content creation.
  • Experience in market research, data interpretation, and reportingSkills:
    • People Management and Project Management
    • Company and customer expertise
    • Value based selling
    • Adaptability and Ability to think laterally and creative in crisis situations
    • Conflict and customer complaint resolution and Negotiation skills
    • Writing, editing and proofreading skillsKey responsibilities:

      Marketing Strategy Development
      â?¢ Develop marketing strategy and implementation plan for the company to enhance brand visibility and market penetration of the companies and service offerings.
      â?¢ Give effect to the marketing strategy of the company by implementing approved initiatives.
      â?¢ Develop, implement, and manage comprehensive, multidisciplinary communications programs.
      Marketing and Brand Management
      â?¢ Design, develop and implement content for electronic notice boards and companies branding, promotional material and websites.
      â?¢ Plan and execute sales and advertising campaigns
      â?¢ Write and proofread creative copies for various projects and initiatives.
      â?¢ Plan and execute trade shows, industry events, and networking opportunities to build brand recognition.
      â?¢ Represent the company at trade shows, industry events, and networking opportunities.
      â?¢ Manage promotional activities and events across all areas of business.
      â?¢ Manage relationships with external agencies, media partners, and key industry stakeholders and negotiate advertising contracts.
      â?¢ Drive customer engagement through loyalty programs, promotions, and strategic partnerships.
      Digital Marketing
      â?¢ Manage digital marketing initiatives, including SEO, email marketing, and social media campaigns.
      â?¢ Monitor trends and audience engagement and provide detailed analyses of our web, social media, and email marketing activities to gauge the effectiveness of the organizations digital strategies.
      â?¢ Maintain Websites and track data analytics.
      Lead Generation
      â?¢ Collaborate with sales teams to create targeted campaigns that generate high-quality leads.
      â?¢ Develop and nurture client partnerships to generate new revenue streams through comprehensive marketing value added services.
      Research and analyses
      â?¢ Conduct comprehensive market research to identify trends, customer preferences, and competitive positioning.
      â?¢ Analyse industry data, market conditions, and customer insights to drive strategic decision-making.
01 Apr 2025;   from: gumtree.co.za

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