Description:
Purpose of the Role:To drive the growth, profitability, and market leadership of the companys products by developing, executing, and optimizing strategic marketing plans.
This role is responsible for market analysis, brand positioning, and integrated marketing initiatives that maximize revenue and market share.
Additionally, the role ensures cross-functional collaboration, innovation, and a high-performance marketing culture to achieve sustainable long-term business success.
Qualifications:
Tertiary degree in a relevant technical or commercial discipline or a commercial degree with an emphasis on marketing
Experience:
810 years of marketing experience in a relevant industry, minimum of 5 years in a senior / management capacity, leading teams and driving strategy.
Pharmaceutical or nutraceutical or supplement industry experience is essential
Knowledge:
Deep understanding of relevant markets (e.g., commodity, FMCG, technology).
Knowledge of domestic and international economic, political, and commercial environments.
Expertise in international trade, marketing, and commercial practices.
Strong ability to conduct thorough market, feasibility, and forecasting analyses.
Comprehensive understanding of marketing principles, financial management, and commercial acumen.
Organizational and business acumen, with an understanding of digital marketing and consumer trends.
Skills:
Strong communication, negotiation, and networking skills.
Effective leadership and conflict management abilities.
Excellent presentation skills, with the ability to translate complex strategies into clear messaging.
Advanced computer literacy, including data-driven decision-making and digital marketing tools.
Competencies:
Strategic, analytical, and broad-minded thinking.
Decisive and insightful approach to problem-solving.
Customer-centric and responsive mindset.
Innovative, conceptual, and commercial thinking.
Leadership Competencies:
Driving accountability, urgency, and results orientation.
Building and maintaining strong stakeholder relationships, including cross-cultural awareness.
Strategic focus with the ability to articulate and cascade vision and values.
Coaching, talent development, and performance management expertise.
Ability to lead through change, drive innovation, and influence key business decisions.
Strong commercial acumen, aligning marketing strategies with financial goals.
KEY RESPONSIBILITIES
Drive Growth & Market Dominance Achieve strong and consistent growth in sales, profitability, and brand contribution to secure market leadership in key focus areas.
Meet Financial Targets Deliver projec
25 Mar 2025;
from:
gumtree.co.za