Description:
Who Are We:
A dynamic and results-driven marketing agency specialising in innovative digital strategies that drive brand visibility and business growth.
Who Are We Looking For:
We are seeking a skilled and analytical Digital Media Strategist for a one-year fixed-term contract. The ideal candidate is a digital marketing expert with a passion for data, trends, and audience behavior. You thrive in a fast-paced environment, excel at multi-channel campaign management, and have a proven ability to drive engagement and ROI.
What Will You Do:
Strategic Planning & Execution: Develop and implement data-driven digital marketing strategies to meet business objectives, optimizing customer experiences across digital touchpoints. Market Research & Consumer Insights: Conduct market research and competitor analysis to understand trends and use analytics to craft targeted messaging. Multi-Channel Campaign Management: Oversee campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, TikTok, and email marketing, ensuring consistent brand messaging. Performance Analysis & Optimization: Use tools like Google Analytics and Facebook Business Manager to monitor KPIs and make data-driven adjustments for better results. Collaboration & Team Coordination: Work with graphic designers, copywriters, and sales teams to align marketing efforts with business goals. Budget Management: Manage advertising budgets, allocating funds based on performance to maximize ROI. Reporting & Insights Presentation: Prepare detailed performance reports and present findings with actionable recommendations to stakeholders.What Will You Need:
Experience: Minimum of 3-5 years in digital marketing or media strategy. Technical Skills: Proficiency in Google Ads, Google Analytics, Facebook Business Manager, and data visualization tools. Analytical Mindset: Strong ability to analyze performance metrics and optimize campaigns accordingly. Communication: Excellent presentation and reporting skills with a clear ability to convey insights. Collaboration: Experien
05 Mar 2025;
from:
gumtree.co.za