Description:
Minimum requirements:Must have a strong skill set in all aspects of digital marketing, such as managing websites, search engine optimization (SEO), search engine marketing (SEM), social media strategies and content creation, as well as reporting on digital analytics Bachelors degree in marketing or communications or related field Minimum of 4-6 years of experience in digital marketing, preferably in a related premium
consumer goods sector. Experience in the skincare category is advantageous Oversee and optimise the company's website with digital agency to ensure a seamless user experience, consistent branding, and improved conversion rates Lead and implement SEO best practices with a performance agency to improve organic search rankings Strategise, develop and execute campaigns across platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.), ensuring alignment with brand voice and objectives Ensure content resonates with the target market Use insights to refine strategies and report findings to senior management, providing actionable recommendations for continuous improvement
Consultant: Debbie Watkyns - Dante Personnel Cape Town
02 Mar 2025;
from:
gumtree.co.za