Description:
Well Known Company is seeking an experienced
Digital Marketing Officer to take over the SEO
CRO, PPC and Paud, Online, email, Social Media Campaigns
Initially based at Head Office thereafter
move to a Hybrid Office and Home arrangement
Utilize Google Analytics, Google Tag Manager, and data visualization tools to track, analyze, and optimize performance.
Implement conversion rate optimization (CRO) strategies across landing pages, forms, and digital assets.
Develop and oversee remarketing and retargeting campaigns to increase brand engagement and customer retention.
Manage and execute content marketing initiatives, including blog posts, infographics, and video content.
Handle social media marketing across platforms such as LinkedIn, Instagram, Twitter, and Facebook.
Lead email marketing campaigns, including automation, audience segmentation, and A/B testing.
Create and edit graphics and video content for marketing campaigns.
Collaborate with internal teams and external agencies to execute campaigns effectively.
Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Key Skills & Experience Required:
5+ years of experience in digital marketing, with a strong focus on SEO, PPC, and paid social media advertising.
Proven track record of successfully improving search engine rankings and increasing organic traffic.
Expert knowledge of Google Ads, Google Analytics, and Google Tag Manager.
Experience in setting up and optimizing Google Search Console, Google My Business, and Google Merchant Center.
Ability to manage large PPC budgets efficiently, optimizing for the best cost-per-acquisition (CPA) and return on ad spend (ROAS).
Strong analytical skills with experience in data-driven decision-making and performance reporting.
Experience in email marketing tools such as Mailchimp, HubSpot, or ActiveCampaign.
Urgent Position
Email your cv now to central@techiesit.co.za
or Whatsapp +27828538604