Chief Sales Officer

Description:

The Chief Sales Officer (CSO) is a critical executive leadership role responsible for defining and executing sales strategy across its client base of municipalities and strategic partners. As the primary driver of revenue growth, the CSO works closely with the CEO, COO, CTO and marketing teams, as well as with the sister companies, to deliver coordinated commercial success. The CSO serves as a bridge between product, marketing, client success
and strategy, aligning all revenue-generating initiatives under one vision.
The CSO plays a key role in positioning the company as the market leader in public sector ERP systems by spearheading pipeline generation, conversion initiatives, strategic partnerships,
and data-driven sales practices. The position is also expected to contribute to broader organisational strategy.

Key responsibilities:

- Define and implement sales strategies that align with the company's growth ambitions and
market goals.
- Drive revenue generation and profitability across new business, upsells, and renewals.
- Lead pipeline forecasting, budgeting, and strategic planning in alignment with EXCO.
- Develop account-based sales strategies to deepen client relationships and expand
footprint.

Team Management & Performance
- Build and manage a high-performing sales team; recruit, coach, and develop talent.
- Set KPIs and performance metrics for sales, partner and client relations teams.
- Foster a performance-driven culture with a strong focus on execution and
accountability.

Market Development & Positioning
- Oversee market segmentation, go-to-market planning, and territory expansion strategies.
- Monitor market trends, competitive threats, and stakeholder sentiment to inform action plans.
- Collaborate with Marketing and Technology to ensure brand alignment and product market
fit.

Partnerships & Stakeholder Engagement
- Manage strategic relationships, commercial agreements, and give input to field agents frameworks.
- Engage government, municipalities, and strategic entities to drive public sector influence.
- Represent company at client meetings, industry forums, and executive engagements.

Technology & CRM Oversight
- Lead CRM strategy, ensuring data accuracy and actionable sales intelligence.
Champion adoption and optimisation of Salesforce (or equivalent CRM systems).
- Work with the CTO to ensure sales tools and platforms support strategic goals.

Customer Focus & Client Success
- Drive structured client engagement models that enhance satisfaction and retention.
- Ensure feedback loops between client relations and product/marketing teams.
- Lead the development of testimonials, case studies, and win stories.

Compliance, Reporting & Governance
- Ensure alignment with public sector procurement and r