Where

Junior Brand Manager

AVI Limited
Cape Town Full-day Full-time

Description:

GROW A GREAT CAREER WITH THE COMPANY THAT GROWS GREAT BRANDS!

At I&J , part of AVI , we combine close to 115 years of excellence with a forward-thinking approach to the fishing industry. As a leader in premium seafood, including Cape Hake and farmed Cape Abalone, we are committed to sustainability, innovation, and empowering local communities. Our latest innovation, Air-Fri’kn Amazing, brings bold flavours and crispy perfection to your air fryer, showcasing our passion for quality and customer-centric excellence.

Why Join I&J?

  • Industry Leader : Work with a renowned brand known for premium Cape Hake and farmed Abalone.
  • Sustainability Focused : Contribute to responsible fishing practices with MSC accreditation.
  • Community Impact : Be part of a company that empowers and invests in local communities.

Unlock Your Potential! We’re looking for a passionate JUNIOR BRAND MANAGER with a strong eye for detail to join I&J Head Office in Woodstock, Cape Town . In this role, you will be responsible in assisting with the marketing and commercialization of fish, chicken and beef products.

Reporting Structure:

  • Reports to : Marketing Manager

Key Areas of Impact:

  • Co-ordinate the digital strategy and content on various social media platforms in collaboration with the AVI digital team to maximize Return on Investment (ROI)
  • Contribute to the development of brand plans. Considering the following:
  • Strategic directive
  • Market parameters
  • Company resources
  • Provide executional support for new product developments.
  • Ensuring smooth implementation and alignment with the marketing and brand strategy.
  • Prepare promotional, advertising and media briefs.
  • Contribute to the development of marketing assets and collaterals to support retail and food service, including product catalogues, sales incentive programs, point of sales and promotional items.
  • Liaise with external suppliers like:
  • Promotional advertising agencies
  • Sponsorship beneficiaries
  • Packaging suppliers
  • Monitor market conditions and competitor activities like trade visits and interaction with sales and customers.
  • Manage and coordinate internal marketing initiatives which include screensavers, notice boards, internal product launches and competitions.

What It Takes to Succeed:

Experience that set you up for success:

  • Minimum 2 years' work experience in the Fast Moving Consumer Goods (FMCG) industry

Qualifications & Certifications that will contribute to your success:

  • BCom Degree in Marketing or Business Management is required.

Additional Requirements that will enhance your impact for success:

  • Willing to work on weekends for activations and events on an ad hoc basis
  • Valid driver’s license with own vehicle is required

Take the Next Step with I&J

Join us to shape the future of South African seafood while making a meaningful impact on communities and the environment and be part of a team committed to excellence and making a positive impact.

Requirements:

  • Industry Leader : Work with a renowned brand known for premium Cape Hake and farmed Abalone.
  • Sustainability Focused : Contribute to responsible fishing practices with MSC accreditation.
  • Community Impact : Be part of a company that empowers and invests in local communities.
  • Reports to : Marketing Manager
  • Co-ordinate the digital strategy and content on various social media platforms in collaboration with the AVI digital team to maximize Return on Investment (ROI)
  • Contribute to the development of brand plans. Considering the following:
  • Strategic directive
  • Market parameters
  • Company resources
  • Provide executional support for new product developments.
  • Ensuring smooth implementation and alignment with the marketing and brand strategy.
  • Prepare promotional, advertising and media briefs.
  • Contribute to the development of marketing assets and collaterals to support retail and food service, including product catalogues, sales incentive programs, point of sales and promotional items.
  • Liaise with external suppliers like:
  • Promotional advertising agencies
  • Sponsorship beneficiaries
  • Packaging suppliers
  • Monitor market conditions and competitor activities like trade visits and interaction with sales and customers.
  • Manage and coordinate internal marketing initiatives which include screensavers, notice boards, internal product launches and competitions.
  • Minimum 2 years' work experience in the Fast Moving Consumer Goods (FMCG) industry
  • BCom Degree in Marketing or Business Management is required.
  • Willing to work on weekends for activations and events on an ad hoc basis
  • Valid driver’s license with own vehicle is required
22 May 2025;   from: careers24.com

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