Description:
- Education:
- Bachelors degree in Marketing, Communications, Business Administration, or related field (essential).
8+ years of marketing experience, with at least 3-5 years in a senior or leadership role. Experience within real estate, property development, or a related industry is highly preferred. Proven track record in brand management, strategic planning, and campaign execution. Strong understanding of property marketing channels, including digital, print, and on-site activations. Experience in leading cross-functional teams and managing external agencies/vendors. ð?§ Key Skills and Competencies:
Strategic marketing planning and execution. Market research and competitor analysis. Digital marketing (SEO, SEM, social media, email marketing). Content development and campaign management. CRM and lead generation systems (e.g., Salesforce, HubSpot). Budgeting and ROI analysis. Strong leadership and team management abilities. Excellent communication, negotiation, and stakeholder engagement skills. Understanding of property cycles and buyer psychology. ð?? ï¸ Tech/Tools Knowledge:
MS Office Suite (especially Excel and PowerPoint) Adobe Creative Suite (Photoshop, InDesign for overseeing design quality) Google Analytics and marketing automation tools Social media platforms (LinkedIn, Facebook, Instagram especially for lead-gen) CMS platforms (WordPress, Sitefinity, etc.)
13 May 2025;
from:
gumtree.co.za