Description:
Marketing and Sales Assistant – Roles & Responsibilities
1. Content Development & Design
Graphic Design using Canva and similar tools: Create engaging images for: Product awareness campaigns Specials and promotions Team introductions and staff profiles Infographics to communicate key data and processes Internal and external company announcements Video Creation: Develop promotional videos for products and campaigns Create short-form content for social media platforms (e.g., reels, TikTok) Copywriting: Write compelling captions and post content aligned with the brand voice Support in developing messaging for promotions, ads, and email campaigns Branding: Ensure consistency in visual and written branding across all platforms Assist in brand guideline development and implementation Catalog Production: Design and update digital product catalogs for internal and external use2. Website Management & Development
Assist in developing and launching new company websites Regularly update existing websites with: New content and products Promotions and news Blog articles and company update3. Ecommerce Platform Management
Maintain product listings across e-commerce platforms (e.g., company site, Takealot, others): Add new products Update product descriptions and images Adjust pricing as needed Monitor and update stock levels4. Digital Ads Management
Assist in the setup, monitoring, and reporting of ad campaigns on: Google Ads Facebook & Instagram Ads Takealot Ads Generate and present monthly performance reports Assist with keyword research, A/B testing, and targeting optimization5. Social Media Management
Manage and grow presence across all relevant platforms: Facebook, Instagram, TikTok, LinkedIn, etc. Schedule regular posts and maintain content calendar Monitor and respond to comments, messages, and inquiries on: WhatsApp, Messenger, Telegram, etc. Analyze performance metrics and adapt strategy accordingly6. New Business & Marketing Development
Research and propose new marketing channels and opportunities Assist in expanding presence on additional e-commerce platforms Identify trends and tools to keep marketing efforts innovative and effective7. Administrative & Other Duties
Manage incoming sales and support emails (e.g., sales@tts, sales@dfu) Assist with general email marketing campaigns Oversee visual brand consistency across all departments and materials Provide support for internal marketing needs (events, presentations, staff comms) Assisting the sales team with answering of whatsapps , issuing quotes and invoices.
07 May 2025;
from:
gumtree.co.za