Description:
- Implement strategic marketing plans to increase brand awareness
- Support in driving sales through the various channels – work closely with members of the commercial team
- Oversee our tasting room operations, including enhancing customer experience, staff supervision, inventory management, and event coordination.
- Plan and participate in wine festivals, trade shows, and other industry events to promote our brand and engage with potential customers. Create a unique engagement between the customer and the brand with each interaction.
- Work on partnerships with local organisations, events managers, and local businesses.
- Develop and maintain relationships with distribution and third-party partners to drive sales and brand growth.
- Create and do quality control on all elements of the marketing information and collateral especially product descriptions, tasting notes, videos, pictures etc.
- Ensure all platforms of the company are always updated with the latest information.
- Create and identify opportunities in digital marketing strategies and online sales, including social media campaigns, email marketing, and website updates.
- Coordinate with creative agencies, designers, and other external partners with regards to Point of Sale material.
- Monitor, analyse and provide Senior management with regular reports and insight re (not limited to):
- Brand performance
- Market insights
- Competitors’ current promotions and advertisements
- Trending brands
- Emerging consumer behaviour
- Consumption patterns
- Assist with new product development where required.
- Perform administrative functions, when necessary and deemed reasonable.
Requirements:
- Implement strategic marketing plans to increase brand awareness
- Support in driving sales through the various channels – work closely with members of the commercial team
- Oversee our tasting room operations, including enhancing customer experience, staff supervision, inventory management, and event coordination.
- Plan and participate in wine festivals, trade shows, and other industry events to promote our brand and engage with potential customers. Create a unique engagement between the customer and the brand with each interaction.
- Work on partnerships with local organisations, events managers, and local businesses.
- Develop and maintain relationships with distribution and third-party partners to drive sales and brand growth.
- Create and do quality control on all elements of the marketing information and collateral especially product descriptions, tasting notes, videos, pictures etc.
- Ensure all platforms of the company are always updated with the latest information.
- Create and identify opportunities in digital marketing strategies and online sales, including social media campaigns, email marketing, and website updates.
- Coordinate with creative agencies, designers, and other external partners with regards to Point of Sale material.
- Monitor, analyse and provide Senior management with regular reports and insight re (not limited to):
- Brand performance
- Market insights
- Competitors’ current promotions and advertisements
- Trending brands
- Emerging consumer behaviour
- Consumption patterns
- Assist with new product development where required.
- Perform administrative functions, when necessary and deemed reasonable.
- Implement strategic marketing plans to increase brand awareness
- Support in driving sales through the various channels – work closely with members of the commercial team
- Oversee our tasting room operations, including enhancing customer experience, staff supervision, inventory management, and event coordination.
- Plan and participate in wine festivals, trade shows, and other industry events to promote our brand and engage with potential customers. Create a unique engagement between the customer and the brand with each interaction.
- Work on partnerships with local organisations, events managers, and local businesses.
- Develop and maintain relationships with distribution and third-party partners to drive sales and brand growth.
- Create and do quality control on all elements of the marketing information and collateral especially product descriptions, tasting notes, videos, pictures etc.
- Ensure all platforms of the company are always updated with the latest information.
- Create and identify opportunities in digital marketing strategies and online sales, including social media campaigns, email marketing, and website updates.
- Coordinate with creative agencies, designers, and other external partners with regards to Point of Sale material.
- Monitor, analyse and provide Senior management with regular reports and insight re (not limited to):
- Brand performance
- Market insights
- Competitors’ current promotions and advertisements
- Trending brands
- Emerging consumer behaviour
- Consumption patterns
- Assist with new product development where required.
- Perform administrative functions, when necessary and deemed reasonable.
- Brand performance
- Market insights
- Competitors’ current promotions and advertisements
- Trending brands
- Emerging consumer behaviour
- Consumption patterns
- At least a tertiary marketing qualification
- 3-5 years’ experience in similar position
- Love for and knowledge of the wine industry
- Excellent verbal and written communication skills in English and Afrikaans
- Technically minded, attention to detail and strong analytical skills.
- Excellent organisational, administrative, financial and management skills
- At least a tertiary marketing qualification
- 3-5 years’ experience in similar position
- Love for and knowledge of the wine industry
- Excellent verbal and written communication skills in English and Afrikaans
- Technically minded, attention to detail and strong analytical skills.
- Excellent organisational, administrative, financial and management skills
- At least a tertiary marketing qualification
- 3-5 years’ experience in similar position
- Love for and knowledge of the wine industry
- Excellent verbal and written communication skills in English and Afrikaans
- Technically minded, attention to detail and strong analytical skills.
- Excellent organisational, administrative, financial and management skills
05 May 2025;
from:
careers24.com