Where

Customer Value Management: Campaign Specialist – Gauteng - Industry: IT & Internet

Career Circuit
Nigel Full-day Full-time

Description:

Job Description:

Training & Documentation:

· Train outsourced contact centres and internal teams on company systems, products, processes and campaign nuances.

· Document standard operating procedures (SOPs) and best practices for scalability.

· Provide ongoing support and coaching to enhance operational efficiency.

Campaign Management & Performance:

· Design, plan and segment campaigns.

· Track and optimize performance to ensure consultants meet targets.

· Conduct performance analysis to improve CVM campaigns.

· Develop detailed plans and accurate forecasts for campaigns and promotions.

Stakeholder & Process Alignment:

· Liaise with Finance, Marketing, BI, and Operations to align strategies.

· Identify gaps in operational workflows to enhance efficiency.

· Act as the primary contact for system-related queries, troubleshooting & processes.

Data-Driven Strategy & Analysis:

· Perform subscriber analysis and create business cases to support strategic decisions.

· Engage in churn forum discussions.

· Identify ARPU enhancement opportunities through data analysis.

· Track and report on CVM campaigns to manage the customer lifecycle.

· Present data-driven business case propositions for campaign optimization.

· Implement strategies to enhance customer value, customer experience and retention.

Requirements:

Minimum Requirements:

· National Diploma in Call Centre Management, Marketing Management or a related field. NQF level 6 qualification.

· FAIS and/or RE5 Advantageous.

· Minimum of 3 – 5 years of Contact Centre experience in commercial operations/revenue generating environments and customer engagement initiatives, leveraging data-driven insights for decision-making.

· Experience in campaign performance analysis and forecasting.

· Background in training teams on systems and processes, ensuring operational efficiency and scalability.

· Track record demonstrating strong analytical, operational and business strategy skills.

· Track record demonstrating proficiency in working with large datasets using tools such as advanced Excel & Qlik Sense.

· Track record demonstrating ability to communicate findings effectively, both verbally and visually.

· Track record demonstrating ability to analyse qualitative and quantitative data and use that data to develop an understanding of market & consumer behaviour to recommend an appropriate treatment plan.

29 Apr 2025;   from: careers24.com

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