Digital Marketing Executive - Luxury hotel

Description:

POSITION - DIGITAL MARKETING EXECUTIVE LOCATION – CAPE TOWN SALARY: MARKET RELATED WITH MEDICAL AID/PROVIDENT FUND Our prestigious client is looking for a GURU in Digital Marketing, to join the team at a luxury hotel in Cape Town. The digital marketing executive will play a key role in managing digital campaigns, social media, and content creation to enhance brand awareness and engagement. Responsibilities but not limited to: • Digital Marketing – Manage website updates, social media, and coordinate and implement all digital campaigns. • Content Creation – Develop engaging content, including blog posts, high-quality visuals, photography, and videography for digital platforms. • Brand Management – Maintain brand consistency, monitor industry trends, and support overall marketing strategies. • Manage all digital channels to drive brand awareness. • Create engaging digital campaigns across multiple platforms. • Community management – respond to queries on social media, email, and phone. • Social media content creation, including copy, images, and videos/reels. • Manage Instagram, Facebook, Twitter, LinkedIn, YouTube, and TikTok platforms. • Develop strategies to increase social media followership and engagement. • Assist in building and maintaining brand image and reputation across all collateral. • Provide graphic design support to produce marketing materials. • Ensure all graphics and layouts are visually appealing and on-brand. • Support the marketing team in executing communication initiatives and special events. • Assist in developing and implementing marketing strategies incorporating SEO/SEM and content marketing. • Maintain and update website content. Requirements: • Creative and business-minded with a passion for hospitality. • Attention to detail and ability to work independently or within a team. • Relevant diploma or degree in Digital Marketing, Social Media, or a related field. • Minimum 2 years of experience in hospitality marketing would be advantageous • Strong understanding of digital marketing channels, including SEO, PPC, META, social media, email marketing, and display advertising. • Basic proficiency in InDesign. • Ability to think outside the box and deliver high-quality results. Please e-mail Lauren your applications directly to clients@servicesolutions.co.za


Salary: RNegotiable


Consultant Name: Marlene Smith