Description:
Role Overview
We are seeking a highly organised and detail-oriented Social Media and Marketing Coordinator to join our dynamic team. This individual will be responsible for managing and executing social media strategies, creating engaging content, and supporting broader marketing initiatives. The role ensures a seamless marketing workflow across multiple business units, including iStore, iStore Pre-Owned, iStore Business, and iStore Education. The ideal candidate is a collaborative team player with a passion for digital marketing, a keen eye for detail, and strong content creation skills.
Key Responsibilities
Content Creation and Management
-
Develop and create engaging content (text, imagery, and video) for various social media platforms.
-
Maintain a consistent brand voice and visual identity across all channels.
-
Schedule and publish content using social media management tools.
-
Monitor social media for industry trends and relevant news.
-
Coordinate external paid media marketing briefs related to digital marketing activities, including key events.
-
Prepare and manage paid media campaign briefs (text, artwork links, budgets, audience targeting).
-
Obtain final approval on all briefs from the Campaign Manager and Performance Media Strategist before campaigns go live.
Social Media Strategy and Execution
-
Assist in the development and execution of effective social media strategies.
-
Research and analyse target audiences to identify the most relevant platforms and messaging.
-
Monitor key social media metrics (e.g. engagement, reach, conversions).
-
Analyse campaign performance data to optimise content and strategies.
Marketing Support
-
Support wider marketing initiatives by creating and managing social media campaigns.
-
Contribute to the development of marketing briefs and integrated marketing plans.
-
Monitor and update the company’s digital footprint, including social media platforms and website content.
Other Duties
-
Stay abreast of the latest social media trends, tools, and best practices.
-
Attend events to produce live content and enhance event visibility online.
Requirements
-
Relevant qualification in Marketing, Communications, or a related field.
-
2–3 years’ experience in social media and digital marketing.
-
Proficiency in social media management tools and content creation platforms.
-
Strong communication and copywriting skills.
-
Experience in briefing and coordinating with creative teams and external agencies.
-
A collaborative and proactive approach with a willingness to learn and grow.
If you're passionate about social media, enjoy a fast-paced environment, and want to be part of a vibrant marketing team, we’d love to hear from you.
Requirements:
-
Develop and create engaging content (text, imagery, and video) for various social media platforms.
-
Maintain a consistent brand voice and visual identity across all channels.
-
Schedule and publish content using social media management tools.
-
Monitor social media for industry trends and relevant news.
-
Coordinate external paid media marketing briefs related to digital marketing activities, including key events.
-
Prepare and manage paid media campaign briefs (text, artwork links, budgets, audience targeting).
-
Obtain final approval on all briefs from the Campaign Manager and Performance Media Strategist before campaigns go live.
-
Assist in the development and execution of effective social media strategies.
-
Research and analyse target audiences to identify the most relevant platforms and messaging.
-
Monitor key social media metrics (e.g. engagement, reach, conversions).
-
Analyse campaign performance data to optimise content and strategies.
-
Support wider marketing initiatives by creating and managing social media campaigns.
-
Contribute to the development of marketing briefs and integrated marketing plans.
-
Monitor and update the company’s digital footprint, including social media platforms and website content.
-
Stay abreast of the latest social media trends, tools, and best practices.
-
Attend events to produce live content and enhance event visibility online.
-
Relevant qualification in Marketing, Communications, or a related field.
-
2–3 years’ experience in social media and digital marketing.
-
Proficiency in social media management tools and content creation platforms.
-
Strong communication and copywriting skills.
-
Experience in briefing and coordinating with creative teams and external agencies.
-
A collaborative and proactive approach with a willingness to learn and grow.