Paid Social Media Consultant

Description:

About Us
We are a UK-based performance-driven marketing agency that specializes in paid media services, including PPC and paid social campaigns. We create commercially underpinned strategies that drive profit and sales, measuring beyond the click to ensure every pound spent delivers tangible value. Our comprehensive growth services encompass market research, conversion rate optimization, and landing page creation, tailored to both B2B and B2C clients.

We are now seeking a Paid Media Consultant to join our dynamic team remotely from South Africa. If you’re eager to sharpen your skills, work with global clients, and become a leading paid media specialist, this is the role for you!


What You’ll Be Doing
As a Paid Media Consultant, you’ll be at the forefront of growing our clients’ businesses profitably through strategic advertising. You’ll be responsible for:

Campaign Management: Setting up, managing, and optimizing paid media campaigns across Google Ads, Meta, and Microsoft Ads.

Performance Optimization: Continuously refining campaign performance to maximize return on ad spend (ROAS) and client profitability.

Data-Driven Decision Making: Analyzing performance metrics using Google Analytics, Google Data Studio, Hotjar, and Microsoft Clarity.

Creative Strategy: Writing compelling ad copy and collaborating on creative briefs to drive engagement and conversions.

Client Insights & Strategy: Understanding clients’ profitability goals and proactively adjusting campaigns to achieve them.

Forecasting & Reporting: Providing clear, insightful reports and performance forecasts to support business growth.

Client Relationship Management: Supporting retention and reducing churn by building strong client relationships.

Growth & Innovation: Staying ahead of trends, exploring new paid media opportunities, and refining strategies for continuous growth.

Requirements:

What We’re Looking For
We are searching for a driven and ambitious individual who wants to build a career in paid media and become a specialist in the field. The ideal candidate will have:

1-2 years of hands-on experience managing PPC and paid social campaigns.

Experience with eCommerce advertising (not lead generation) across platforms like Shopify and WooCommerce.

A foundational understanding of Google Ads Performance Max (PMax) and Meta advertising.

Experience using GA4, Google Tag Manager, and Google Data Studio.

A keen interest in automation and smart bidding strategies in PPC and paid social.

Experience with the Google ecosystem (Sheets, Docs, Gmail).

Strong analytical skills with a passion for data-driven decision-making.

The ability to manage time effectively and take ownership of tasks.

A specialism or passion in copywriting, data analysis, or automation within paid media.

Bonus: Experience creating Unbounce landing pages.

Who You Are
Hungry & Ambitious – You’re eager to learn, grow, and become a leading paid media specialist.

Technical & Analytical – You love diving into data and optimizing for maximum performance.

Proactive & Solution-Oriented – You don’t just identify problems; you solve them before they escalate.

Entrepreneurial Mindset – You think beyond campaigns and understand broader business strategies.

Conscientious & Detail-Oriented – You take pride in your work and deliver high-quality results.