Shopping Centre Marketing Manager

Description:

We are seeking a dynamic and innovative onsite Marketing Manager to lead our marketing efforts and drive brand awareness and customer acquisition . The Marketing Manager will be responsible for developing and implementing strategic marketing plans, executing multi-channel marketing campaigns , and analysing campaign performance to optimise results. This role requires a creative thinker with strong leadership skills and a proven track record in marketing strategy and execution.

Requirements:

• Strong Organisational And Time-Management Abilities. : 3 to 4 years
• Excellent Financial Skills, Budget Control. : 3 to 4 years
• Thorough Knowledge Of Strategic Planning Principles And Marketing Best Practices: 3 to 4 years

• Developing and executing comprehensive marketing strategies to enhance the visibility, reputation, and foot traffic of the retail shopping centre. This role involves working closely with tenants, community partners, and internal teams to create and implement effective marketing campaigns, events, and promotions that drive sales and engagement.
• Co-ordinate the marketing function of the Centre.
• Oversee event logistics, including budgeting, vendor management, and on-site coordination.
• Plan and execute in-centre events and promotions, including seasonal sales, special events, and grand openings.
• Liaison between the managing agent and the media, promoting public relations and corporate image.
• Co-ordinate the Centre marketing and event management functions.
• Create and execute an annual marketing plan that will make a difference to the centre/s in which the employee operates.
• Promote our tenants, the customer journey and brand image through a strong arsenal of techniques and methods.
• Develop an abundance of ideas for building efficient strategies.
• Reach out to the market, cultivate customers’ interest and enhance their experience with our tenants and services in ways that strengthen our reputation and facilitate our continuous growth
• Interface/Relationships with:
  • Internal – Centre Manager, Portfolio Manager, Financial Manager.
  • External – Client, Advertising Agency, Public Relations Agency, Media, Custmers, and Public.

• Internal – Centre Manager, Portfolio Manager, Financial Manager.
• External – Client, Advertising Agency, Public Relations Agency, Media, Custmers, and Public.

• Developing and executing comprehensive marketing strategies to enhance the visibility, reputation, and foot traffic of the retail shopping centre. This role involves working closely with tenants, community partners, and internal teams to create and implement effective marketing campaigns, events, and promotions that drive sales and engagement.
• Co-ordinate the marketing function of the Centre.
• Oversee event logistics, including budgeting, vendor management, and on-site coordination.
• Plan and execute in-centre events and promotions, including seasonal sales, special events, and grand openings.
• Liaison between the managing agent and the media, promoting public relations and corporate image.
• Co-ordinate the Centre marketing and event management functions.
• Create and execute an annual marketing plan that will make a difference to the centre/s in which the employee operates.
• Promote our tenants, the customer journey and brand image through a strong arsenal of techniques and methods.
• Develop an abundance of ideas for building efficient strategies.
• Reach out to the market, cultivate customers’ interest and enhance their experience with our tenants and services in ways that strengthen our reputation and facilitate our continuous growth
• Interface/Relationships with:
  • Internal – Centre Manager, Portfolio Manager, Financial Manager.
  • External – Client, Advertising Agency, Public Relations Agency, Media, Custmers, and Public.